Create a trademark, something that if your friends see you they will immediately know that it is you, establishing it means you have to be that on a daily basis. Having a trademark is very important not just in business but also on your personal appearance as well having your own unique style can make you look unique than anyone else. So how do you establish your own style? Make sure that what you wear is not something that people might make fun of you, your style must not be that out of this world be simple, unique and match it with your personality. Having your clothes self-costumed is great, go around the town and search for the best tailor there is, having so can be a good partnership. Having a tailor partner can set you aside from others because you can have the dress that you desire instead of buying in the store where there might be a chance that the clothes you buy might have the same piece around the town.